Marketing and Rebates

Choosing the right payments program for your business can be tricky, and oftentimes, you might forget to ask what differentiates prepaid card programs from other payment options. So, to help you out, we've made this nifty infographic to help you understand the key differences...

Brand loyalty is increasingly becoming a thing of the past. Today consumers are more price and value loyal, particularly in the consumer packaged goods and retail markets where there's high market saturation and low switching barriers. Plus they are more informed than ever ...

As more businesses adopt MasterCard and Visa prepaid cards to meet a range of business needs, the automotive industry in particular has been taking advantage of promotional and loyalty applications using payment cards as their reward of choice.RebatesStudies show that ...

We just published an eBook! It's called 11 Things You Need to Know about Prepaid Gift Card Programs. It contains 20+ pages of information and insights into how Visa and MasterCard prepaid card programs work for businesses seeking payment solutions for: Rewards and incentives...