Berkeley Payment Solutions Launches Industry-Leading New Website

TORONTO, October 15, 2009 — Berkeley Payment Solutions is proud to announce the launch of its new company website. Designed by FiveTool Software Inc., the new website seamlessly balances Berkeley’s goals of improving search engine optimization (SEO) while creating a new modern and fresh look that reflects Berkeley’s vision and values while showcasing Berkeley’s suite of prepaid Visa card programs and services.

“Our corporate website is absolutely core to driving our business and we wanted it to completely showcase Berkeley’s industry-leading product offerings and expertise,” says David Eason, CEO, Berkeley Payment Solutions. “The new website is easy to navigate and is tailored to meet the needs of our diverse business audience. We are very pleased with the final design.”
Berkley’s website now features more product visuals and case studies that highlight some of the unique branded incentive, rewards, and loyalty programs offered by the company. As well, the new website is equipped to host more content, including a soon-to-be launched company blog, white papers, and a new platform from which Berkeley clients will be able to order and reload their prepaid cards online. In the coming year, Berkeley also plans to expand its web strategy to integrate social media and customer relationship management (CRM) systems.

About Berkeley Payment Solutions
Berkeley Payment Solutions delivers innovative prepaid Visa card programs and services to companies across North America seeking proven cost-effective payment solutions that extend their company's brand and resonate with employees, customers, and partners. While reducing the complexity and cost of implementing incentive, reward, and rebate programs, Berkeley harnesses the universal acceptance, security and functionality of a Visa credit card. For further information, visit www.berkeleypayment.com.

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